AI can be transformative, but it can also fail spectacularly if user experience and real-world needs aren’t top priorities. Sometimes, the biggest danger is what you don’t see: overconfidence in AI’s novelty, untested assumptions, and a fuzzy plan for how users will adapt. Below, we’ll explore the six biggest ways AI projects go off the rails, along with strategies to mitigate risk and apply a rigorous process to your next AI initiative.